Wells Fargo Elder Services Program Extends Service to Chicago
CHICAGO, Dec 09, 2008 (BUSINESS WIRE) — –Offers Peace of Mind to Entire Family
WFC 31.88, -0.78, -2.4%) announced the expansion into Chicago of its Wells Fargo Private Bank Elder Services program, which offers a comprehensive set of financial, personal and life management services to help clients maintain their independence and quality of life.
The program combines wealth management and estate services with life management assistance to help seniors with everything from loss of a spouse to mobility and health challenges.
“By helping with everything from paying bills or finding home help to managing commercial real estate and monitoring health issues, our specialists take a holistic and proactive approach to working with clients as they navigate the complexities of life management and aging,” said Keith Klovee-Smith, national manager of Wells Fargo Elder Services. “Seniors often live far from relatives, and even when they’re close by, relatives may find personal and financial management challenging. This all-encompassing service can put everyone’s mind at ease.”
Unique Benefits of Elder Services
Elder Services specialists serve as the key coordinator for their client’s financial and life management needs. Staff members work closely with that client’s outside attorney, accountant, insurance specialist, and healthcare company to coordinate a complete offering of financial and life management services from estate settlement and investment monitoring to processing healthcare expenses and buying groceries.
The Elder Services relationship team also works with the client to establish a schedule for regular check-ins to address their changing needs. Aging adults are often targets for physical, emotional and financial abuse, making the team’s regular check-in calls and visits a significant benefit to clients, according to Allison Getz, who will lead the Elder Services program in Chicago. “We provide an extra set of eyes and ears to protect our clients from abusive situations.”
The program benefits clients’ children, offering continuous, in-person support and keeping distant family updated according to the client’s wishes. Wells Fargo also helps clients and family members resolve sensitive issues, such as giving up drivers’ licenses, moving into retirement homes, or planning funerals.
Chip Flannagan, head of Wells Fargo Private Bank in Chicago, said client interest was a primary factor in introducing Elder Services there. “Clients do not want someone to take over their lives, but they do require a different type of help as they age,” Flannagan said. “Our integrated service can address these changing requirements, helping to achieve peace of mind to our clients and their families.”
Flannagan said Elder Services’ partnerships with health and service organizations give the program a structure that is unmatched in Chicago. “We’re committed to providing exceptional service at every stage of our clients’ lives. Traditional trust groups, financial institutions, and law firms are not structured to support the depth and variety of services we offer,” he said.
Allison Getz joined Wells Fargo Private Bank as an Elder Services Trust Specialist in September. Getz is well known to professionals who serve the aging population in the greater Chicago area. She founded Chicagoland Caregivers, a non-medical care giving company based in Chicago, and ran the company for over six years until it was purchased by a national care management company in 2007. Before that she was an executive for 15 years in the technology industry. Getz is the Vice President of Chicago Continuity of Care, and is a member of the American Society of Aging and the National Association of Professional Geriatric Care Managers. She has a B.A. from the University of Michigan; an MBA from the University of Illinois, Urbana-Champaign; and is currently pursuing a Masters in Gerontology.
Launched in 1999, Wells Fargo Private Bank’s Elder Services program has locations in 15 states nationwide. The Elder Services program has been recognized with an Honorable Distinction for outstanding contributions by the American Society on Aging, and has been featured in The Economist.
About Wells Fargo & Company
Wells Fargo & Company is a diversified financial services company with $622 billion in assets, providing banking, insurance, investments, mortgage and consumer finance through almost 6,000 stores and the internet (wellsfargo.com) across North America and internationally. Wells Fargo Bank, N.A. is the only bank in the U.S., and one of only two banks worldwide, to have the highest possible credit rating from both Moody’s Investors Service, “Aaa,” and Standard & Poor’s Ratings Services, “AAA” (10/08).
Wells Fargo Wealth Management Group offers a full range of financial services and products to help individuals and families build, manage, preserve and transfer their wealth. Wells Fargo Private Bank and Private Client Services provide teams of experienced local professionals who advise clients on complex financial issues, and provide them with investment management, private banking, trust and estate, insurance and brokerage services provided through Wells Fargo Investments, LLC. Wells Fargo Wealth Management Group oversees more than $247 billion in assets (9/08).
Investment Products:
– NOT FDIC Insured
– NO Bank Guarantee
– MAY Lose Value
Wells Fargo Private Bank provides financial products and services through various banking and brokerage affiliates of Wells Fargo & Company including Wells Fargo Investments, LLC (member SIPC). Wells Fargo does not provide tax or legal advice. Please consult your professional tax and legal advisors to determine how this information may apply to your own situation.
Wells Fargo Bank, N.A.
Member FDIC
SOURCE: Wells Fargo & Company
Wells Fargo & Company
Kathleen Golden, 415-396-4024
Copyright Business Wire 2008
Valerie VanBooven RN BSNLTC Expert Publications LLCvalerie@theltcexpert.comhttp://www.MySeniorService.com877-529-0550 office800-661-0675 fax
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Showing posts with label marketing elder care. Show all posts
Showing posts with label marketing elder care. Show all posts
Tuesday, December 9, 2008
Monday, December 8, 2008
A Place for Mom Ranks 18th in 2008 Deloitte & Touche Technology Fast 50 Program
A Place for Mom Ranks 18th in 2008 Deloitte & Touche Technology Fast 50 Program
Nation’s Largest Senior Housing Referral Service Attributes Outstanding Service to Families for its 430% Revenue Growth
Seattle, WA (PRWEB) December 8, 2008 — A Place for Mom, a nationwide senior care referral service for healthcare options such as assisted living (http://assisted-living.aplaceformom.com)and nursing homes (http://nursing-homes.aplaceformom.com), has been named to Deloitte & Touche USA LLP’s prestigious Technology Fast 50 program for Washington State, a ranking of the 50 fastest growing technology, media, telecommunications, and life sciences companies in the area by Deloitte, one of the nation’s leading professional services organizations. Rankings are based on the percentage revenue growth over five years from “2003-2007.”
A Place for Mom’s President and Founder Pamala Temple credits the employees’ hard work and dedication to families for the growth and success of the company. A Place for Mom uses proprietary technology to provide personal, professional assistance to families searching for elder care. Temple said, “We are honored to be recognized by Deloitte & Touche for our innovative technology which allows us to help millions of families find the right senior care option for an aging loved one. This ranking is validation of our commitment to seniors and acknowledgement that we are on the road to continued success.”
To qualify for the Technology Fast 50, companies must have had operating revenues of at least $50,000 in 2003 and $5,000,000 in 2007, be headquartered in North America, and be a company that owns proprietary technology or proprietary intellectual property that contributes to a significant portion of the company’s operating revenues; or devotes a significant proportion of revenues to the research and development of technology. Using other companies’ technology or intellectual property in a unique way does not qualify.
Companies from the regional Technology Fast 50 programs in the United States and Canada are automatically entered in Deloitte’s Technology Fast 500 program, which ranks North America’s top 500 fastest growing technology, media, telecommunications and life sciences companies. For more information on Deloitte’s Technology Fast 50 or Technology Fast 500 programs, visit http://www.fast500.com.
About A Place for Mom:
A Place for Mom is the nation’s largest elder care referral network serving families who are searching for care options for elderly loved ones. A Place for Mom has over 14,000 long-term care communities in its referral network such as assisted living, nursing homes, Alzheimer’s care, residential care homes, retirement communities, and home care providers. Families can review detailed information about their local senior care providers online, and get free personal, professional assistance by telephone from one of 300 local Eldercare Advisors. A Place for Mom’s referral network of senior care providers covers more than 3,000 cities in the U.S. For more information, visit http://www.aplaceformom.com or call 1-866-333-3110. With over 3,000 users, the company also produces the senior housing industry’s most widely used lead tracking system, You’ve Got Leads! For more information, visit http://www.youvegotleads.com.
About Deloitte:
As used in this document, “Deloitte” means Deloitte LLP and Deloitte Services LP, a subsidiary of Deloitte LLP. Please see http://www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.
###
Valerie VanBooven RN BSNLTC Expert Publications LLCvalerie@theltcexpert.com
http://www.MySeniorService.com
877-529-0550 office
800-661-0675 fax
Follow me on Twitter: http://twitter.com/vvanbooven
Follow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profile
LinkedIn: http://www.linkedin.com/in/vvanbooven
Nation’s Largest Senior Housing Referral Service Attributes Outstanding Service to Families for its 430% Revenue Growth
Seattle, WA (PRWEB) December 8, 2008 — A Place for Mom, a nationwide senior care referral service for healthcare options such as assisted living (http://assisted-living.aplaceformom.com)and nursing homes (http://nursing-homes.aplaceformom.com), has been named to Deloitte & Touche USA LLP’s prestigious Technology Fast 50 program for Washington State, a ranking of the 50 fastest growing technology, media, telecommunications, and life sciences companies in the area by Deloitte, one of the nation’s leading professional services organizations. Rankings are based on the percentage revenue growth over five years from “2003-2007.”
A Place for Mom’s President and Founder Pamala Temple credits the employees’ hard work and dedication to families for the growth and success of the company. A Place for Mom uses proprietary technology to provide personal, professional assistance to families searching for elder care. Temple said, “We are honored to be recognized by Deloitte & Touche for our innovative technology which allows us to help millions of families find the right senior care option for an aging loved one. This ranking is validation of our commitment to seniors and acknowledgement that we are on the road to continued success.”
To qualify for the Technology Fast 50, companies must have had operating revenues of at least $50,000 in 2003 and $5,000,000 in 2007, be headquartered in North America, and be a company that owns proprietary technology or proprietary intellectual property that contributes to a significant portion of the company’s operating revenues; or devotes a significant proportion of revenues to the research and development of technology. Using other companies’ technology or intellectual property in a unique way does not qualify.
Companies from the regional Technology Fast 50 programs in the United States and Canada are automatically entered in Deloitte’s Technology Fast 500 program, which ranks North America’s top 500 fastest growing technology, media, telecommunications and life sciences companies. For more information on Deloitte’s Technology Fast 50 or Technology Fast 500 programs, visit http://www.fast500.com.
About A Place for Mom:
A Place for Mom is the nation’s largest elder care referral network serving families who are searching for care options for elderly loved ones. A Place for Mom has over 14,000 long-term care communities in its referral network such as assisted living, nursing homes, Alzheimer’s care, residential care homes, retirement communities, and home care providers. Families can review detailed information about their local senior care providers online, and get free personal, professional assistance by telephone from one of 300 local Eldercare Advisors. A Place for Mom’s referral network of senior care providers covers more than 3,000 cities in the U.S. For more information, visit http://www.aplaceformom.com or call 1-866-333-3110. With over 3,000 users, the company also produces the senior housing industry’s most widely used lead tracking system, You’ve Got Leads! For more information, visit http://www.youvegotleads.com.
About Deloitte:
As used in this document, “Deloitte” means Deloitte LLP and Deloitte Services LP, a subsidiary of Deloitte LLP. Please see http://www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.
###
Valerie VanBooven RN BSNLTC Expert Publications LLCvalerie@theltcexpert.com
http://www.MySeniorService.com
877-529-0550 office
800-661-0675 fax
Follow me on Twitter: http://twitter.com/vvanbooven
Follow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profile
LinkedIn: http://www.linkedin.com/in/vvanbooven
Tuesday, December 2, 2008
Senior Source to use expertise for moneymaking venture
Senior Source to use expertise for moneymaking venture
10:46 PM CST on Monday, December 1, 2008
By BOB MOOS / The Dallas Morning News bmoos@dallasnews.com
Until last year, Peggy Glenn-Summitt's experience with profit-making ventures had consisted mostly of selling Girl Scout cookies and running a pet-sitting service as a youngster.
But the director of programs at the Senior Source, a nonprofit agency in Dallas, recently completed what she describes as a "mini-MBA course" on how to start a business and turn a profit.
Over the past year, she and co-workers attended workshops on everything from market research to financial analysis and sat down with management coaches who helped them write and hone a business plan.
"I had never considered myself an entrepreneur, but here I am," she said.
Ms. Glenn-Summitt and her colleagues are about to put their new knowledge to good use.
The Senior Source, which has been the go-to place for free advice on caring for older adults, intends to launch a fee-based service called Platinum Care Solutions for seniors and their caregivers next year.
Besides continuing all of its free counseling services, the agency will offer a premium senior-care service at a charge.
A team of certified geriatric care managers will do thorough assessments of frail seniors' needs and draft written plans for their care. Then, if requested, the managers will monitor and coordinate that care.
The Senior Source is one of a small but growing number of nonprofit agencies that are creating moneymaking ventures to meet the demand for their services and stabilize their long-term funding.
"Social enterprise," as the revenue-raising practice is called, dates back decades. The YMCA has long been known for its gyms, as has Goodwill Industries for its thrift shops.
But the idea has been gaining currency with more nonprofit agencies, particularly as the economy worsens.
Many nonprofit agency executives are grappling with how to provide more services as the government cuts back its funding and as foundations, corporations and individuals rein in their giving.
Meltdown's effects
"The market meltdown has cost some donors a quarter to a half of their assets," said Cynthia Nunn, president of the Center for Nonprofit Management in Dallas. "They can't afford to give out as much."
The tough times are compelling nonprofit groups to become more self-sufficient, she said.
Ms. Nunn's center is working with the Community Wealth Ventures consulting firm in Washington to teach nonprofits such as the Senior Source how to launch enterprises that will supplement their charitable income.
"Agencies can do this without jeopardizing their tax-exempt status by pursuing ventures that are in synch with their social mission," said Charlotte Keany, director of consulting at the Center for Nonprofit Management.
Social enterprises should appeal to nonprofit agencies because the earned income comes with no strings attached, Ms. Nunn said.
The Senior Source intends to use its earned income to prepare for what experts call "the silver tsunami" – the 76 million baby boomers who are beginning to require senior-related social services.
The agency projects that its number of clients will more than double over the next 25 years, from 30,000 today to 70,000 annually, and severely strain its budget.
Ms. Glenn-Summitt sees the new Platinum Care Solutions program as one way to make ends meet.
Every day, the Senior Source's elder-support counselors field dozens of calls from people running into problems with Medicare, shopping for a nursing home or looking for free drugs from pharmaceutical companies.
All of the counselors' advice comes at no charge, but the agency lacks the staff to do more comprehensive assessments of frail seniors' personal needs and make detailed recommendations for care, let alone monitor that care.
"We can't do as many home visits as families would like because our resources are limited," Ms. Glenn-Summitt said.
Beginning next year, however, families will be able to contract for that more intensive help through Platinum Care Solutions, she said. A complete care plan will cost $600, and care coordination will run $105 an hour.
The geriatric care managers might, for example, help families hire and supervise in-home caregivers or check out a senior-living community.
"Our elder-support team will continue as always, but we'll offer this separate service for those who wish to buy it," Ms. Glenn-Summitt said.
The agency will launch the venture as soon as it secures the funding to hire additional staff and cover other start-up costs.
About a dozen independent geriatric care managers already operate in the area, but the Senior Source says its market research found enough need to support its new enterprise.
High prospects
Dallas entrepreneur Lea Ellermeier Nesbit gave Platinum Care Solutions' business plan high marks when she recently reviewed it for the Center for Nonprofit Management and Community Wealth Ventures.
"It's a service that people are willing to pay for," she said. "The Senior Source is playing to its strengths. It focused on something it already does well and then figured out how to build on that. It's right on the money."
The Senior Source is one of eight agencies that participated in the first year of a three-year partnership between the Center for Nonprofit Management and Community Wealth Ventures to foster social enterprises in North Texas.
The others were the Autism Treatment Center, Big Thought, Catholic Charities of Fort Worth, the ChildCare Group, the Dallas Children's Advocacy Center, Metroport Meals on Wheels and Safe Haven of Tarrant County.
Nationally, Community Wealth Ventures has counseled 86 nonprofit agencies in nine cities. Three-quarters have begun ventures, and half of those at least a year old are profitable, said senior consultant Diana Peacock.
"Social enterprises may not be right for every nonprofit since they require an entrepreneurial spirit and a tolerance of risk," she said. "But they can bring greater self-sufficiency to agencies willing to do the homework."
Valerie VanBooven RN BSN
LTC Expert Publications LLC
valerie@theltcexpert.com
http://www.MySeniorService.com
877-529-0550 office
800-661-0675 fax
Follow me on Twitter: http://twitter.com/vvanbooven
Follow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profile
LinkedIn: http://www.linkedin.com/in/vvanbooven
10:46 PM CST on Monday, December 1, 2008
By BOB MOOS / The Dallas Morning News bmoos@dallasnews.com
Until last year, Peggy Glenn-Summitt's experience with profit-making ventures had consisted mostly of selling Girl Scout cookies and running a pet-sitting service as a youngster.
But the director of programs at the Senior Source, a nonprofit agency in Dallas, recently completed what she describes as a "mini-MBA course" on how to start a business and turn a profit.
Over the past year, she and co-workers attended workshops on everything from market research to financial analysis and sat down with management coaches who helped them write and hone a business plan.
"I had never considered myself an entrepreneur, but here I am," she said.
Ms. Glenn-Summitt and her colleagues are about to put their new knowledge to good use.
The Senior Source, which has been the go-to place for free advice on caring for older adults, intends to launch a fee-based service called Platinum Care Solutions for seniors and their caregivers next year.
Besides continuing all of its free counseling services, the agency will offer a premium senior-care service at a charge.
A team of certified geriatric care managers will do thorough assessments of frail seniors' needs and draft written plans for their care. Then, if requested, the managers will monitor and coordinate that care.
The Senior Source is one of a small but growing number of nonprofit agencies that are creating moneymaking ventures to meet the demand for their services and stabilize their long-term funding.
"Social enterprise," as the revenue-raising practice is called, dates back decades. The YMCA has long been known for its gyms, as has Goodwill Industries for its thrift shops.
But the idea has been gaining currency with more nonprofit agencies, particularly as the economy worsens.
Many nonprofit agency executives are grappling with how to provide more services as the government cuts back its funding and as foundations, corporations and individuals rein in their giving.
Meltdown's effects
"The market meltdown has cost some donors a quarter to a half of their assets," said Cynthia Nunn, president of the Center for Nonprofit Management in Dallas. "They can't afford to give out as much."
The tough times are compelling nonprofit groups to become more self-sufficient, she said.
Ms. Nunn's center is working with the Community Wealth Ventures consulting firm in Washington to teach nonprofits such as the Senior Source how to launch enterprises that will supplement their charitable income.
"Agencies can do this without jeopardizing their tax-exempt status by pursuing ventures that are in synch with their social mission," said Charlotte Keany, director of consulting at the Center for Nonprofit Management.
Social enterprises should appeal to nonprofit agencies because the earned income comes with no strings attached, Ms. Nunn said.
The Senior Source intends to use its earned income to prepare for what experts call "the silver tsunami" – the 76 million baby boomers who are beginning to require senior-related social services.
The agency projects that its number of clients will more than double over the next 25 years, from 30,000 today to 70,000 annually, and severely strain its budget.
Ms. Glenn-Summitt sees the new Platinum Care Solutions program as one way to make ends meet.
Every day, the Senior Source's elder-support counselors field dozens of calls from people running into problems with Medicare, shopping for a nursing home or looking for free drugs from pharmaceutical companies.
All of the counselors' advice comes at no charge, but the agency lacks the staff to do more comprehensive assessments of frail seniors' personal needs and make detailed recommendations for care, let alone monitor that care.
"We can't do as many home visits as families would like because our resources are limited," Ms. Glenn-Summitt said.
Beginning next year, however, families will be able to contract for that more intensive help through Platinum Care Solutions, she said. A complete care plan will cost $600, and care coordination will run $105 an hour.
The geriatric care managers might, for example, help families hire and supervise in-home caregivers or check out a senior-living community.
"Our elder-support team will continue as always, but we'll offer this separate service for those who wish to buy it," Ms. Glenn-Summitt said.
The agency will launch the venture as soon as it secures the funding to hire additional staff and cover other start-up costs.
About a dozen independent geriatric care managers already operate in the area, but the Senior Source says its market research found enough need to support its new enterprise.
High prospects
Dallas entrepreneur Lea Ellermeier Nesbit gave Platinum Care Solutions' business plan high marks when she recently reviewed it for the Center for Nonprofit Management and Community Wealth Ventures.
"It's a service that people are willing to pay for," she said. "The Senior Source is playing to its strengths. It focused on something it already does well and then figured out how to build on that. It's right on the money."
The Senior Source is one of eight agencies that participated in the first year of a three-year partnership between the Center for Nonprofit Management and Community Wealth Ventures to foster social enterprises in North Texas.
The others were the Autism Treatment Center, Big Thought, Catholic Charities of Fort Worth, the ChildCare Group, the Dallas Children's Advocacy Center, Metroport Meals on Wheels and Safe Haven of Tarrant County.
Nationally, Community Wealth Ventures has counseled 86 nonprofit agencies in nine cities. Three-quarters have begun ventures, and half of those at least a year old are profitable, said senior consultant Diana Peacock.
"Social enterprises may not be right for every nonprofit since they require an entrepreneurial spirit and a tolerance of risk," she said. "But they can bring greater self-sufficiency to agencies willing to do the homework."
Valerie VanBooven RN BSN
LTC Expert Publications LLC
valerie@theltcexpert.com
http://www.MySeniorService.com
877-529-0550 office
800-661-0675 fax
Follow me on Twitter: http://twitter.com/vvanbooven
Follow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profile
LinkedIn: http://www.linkedin.com/in/vvanbooven
Monday, December 1, 2008
2009 Elder Care, Home Care, Senior Service Marketing Kick-Start CD Audio Can be Heard HERE!
2009 Elder Care, Home Care, Senior Service Marketing Kick-Start CD Audio Can be Heard HERE!
Thanks to all of you who have sent such positive feedback about your 2009 Marketing Kick Start CDs! You can always listen to the exact same audio online
at:http://www.screencast.com/t/hqXLBl5o
You can even download the file onto your own computer from that URL, or listen to it from iTunes. Be sure to leave us some comments!
I am very flattered that you are all enjoying the content so much. We are planning lots of cool free surprises in the next few months, so hang around and absorb as much as you can! Happy weekend!
Valerie and Staff Valerie VanBooven RN BSN
LTC Expert Publications LLC
valerie@theltcexpert.com
http://www.myseniorservice.com/
877-529-0550 office
800-661-0675 fax
Follow me on Twitter: http://twitter.com/vvanbooven
Follow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profile
LinkedIn: http://www.linkedin.com/in/vvanbooven
Thanks to all of you who have sent such positive feedback about your 2009 Marketing Kick Start CDs! You can always listen to the exact same audio online
at:http://www.screencast.com/t/hqXLBl5o
You can even download the file onto your own computer from that URL, or listen to it from iTunes. Be sure to leave us some comments!
I am very flattered that you are all enjoying the content so much. We are planning lots of cool free surprises in the next few months, so hang around and absorb as much as you can! Happy weekend!
Valerie and Staff Valerie VanBooven RN BSN
LTC Expert Publications LLC
valerie@theltcexpert.com
http://www.myseniorservice.com/
877-529-0550 office
800-661-0675 fax
Follow me on Twitter: http://twitter.com/vvanbooven
Follow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profile
LinkedIn: http://www.linkedin.com/in/vvanbooven
Friday, November 14, 2008
Holidays Mark Turning Point for Many Families with Aging Relatives
Holidays Mark Turning Point for Many Families with Aging Relatives
Articles / dBNews Triangle Date: Thursday, November 13, 2008 07:28:06
Survey Shows Growing Interest in Employer-Sponsored Elder Care Assistance RALEIGH -- As families come together for the holidays, they often notice that older family members are not able to take care of themselves like they used to.
Concern for older family members is increasing along with the aging population, and making informed decisions about elder care can be very stressful and time-consuming. Finding appropriate, quality care for aging family members is a paramount concern for many working adults, and worrying about this major decision can take a heavy toll on work-life balance.
A national survey of working adults commissioned by Workplace Options (WPO), the largest provider of work-life employee benefits in America, found that more than half of the respondents are concerned that an older family member may not be able to take care of themselves on their own and need assistance. Of those respondents, thirty percent have an older family member that needs additional in-home help or placement.
WPO's poll also indicates that 54 percent of respondents would utilize senior care resources if provided by their employer. "After the holidays, WPO usually experiences a spike in calls about elder care assistance," said Dean Debnam, chief executive officer for WPO. "During these annual gatherings, many families find themselves in a new and difficult situation with their aging parents or relatives. While the family is together, it's a good time to pay attention to older family members, see how they are managing and determine if they need assistance."
Work-life services, such as WPO's Advantage Geriatric Care Assist, Care Coach and Back-Up Care Advantage, are providing employees with customized solutions to help them provide a safe and independent lifestyle for their parent or loved one. For example, with WPO's award-winning Care Coach, employees and employee families can receive help with a senior care plan
telephonically -- well-suited for virtual meetings with family members in different geographical locations. Services such as Back-Up Care Advantage provide family members with emergency back-up care services for seniors in the event other care plans fail.
"More than half of workers polled feel it's very important for employers to provide caregiving assistance benefits to their employees," said Alan King, president and chief operating officer for WPO. "Openly supporting employees who are facing elder care challenges is critical to making them feel like they don't have to manage this major transition alone. With easy access to caregiving resources, employees can focus on their other work and other responsibilities knowing that they have both support and informed options."
When visiting older family members during the holidays, there are a variety of indicators that could signal a family member's need for assistance. WPO advises to look for signs such as a change in eating habits or grooming, mail and bills piling up or a formerly neat home becoming untidy. Difficulties with memory, failure to take medications or unsteadiness when standing or walking are also signs to watch out for.
The national survey, conducted by the North Carolina firm of Public Policy Polling on October 17-19, polled 715 working adults. The survey has a margin of error of +/- 3.7%. About Workplace Options Workplace Options (WPO) is America's largest provider of work-life services. WPO's market-leading products are recognized for their innovative Web delivery, flexibility and affordable pricing. WPO also offers network management solutions and 24/7 call center services that help EAPs run their businesses more profitably and efficiently.
Valerie VanBooven RN BSN
LTC Expert Publications LLC
valerie@theltcexpert.com
http://www.MySeniorService.com877-529-0550 office800-661-0675 fax
Follow me on Twitter: http://twitter.com/vvanbooven
Follow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profile
LinkedIn: http://www.linkedin.com/in/vvanbooven
Articles / dBNews Triangle Date: Thursday, November 13, 2008 07:28:06
Survey Shows Growing Interest in Employer-Sponsored Elder Care Assistance RALEIGH -- As families come together for the holidays, they often notice that older family members are not able to take care of themselves like they used to.
Concern for older family members is increasing along with the aging population, and making informed decisions about elder care can be very stressful and time-consuming. Finding appropriate, quality care for aging family members is a paramount concern for many working adults, and worrying about this major decision can take a heavy toll on work-life balance.
A national survey of working adults commissioned by Workplace Options (WPO), the largest provider of work-life employee benefits in America, found that more than half of the respondents are concerned that an older family member may not be able to take care of themselves on their own and need assistance. Of those respondents, thirty percent have an older family member that needs additional in-home help or placement.
WPO's poll also indicates that 54 percent of respondents would utilize senior care resources if provided by their employer. "After the holidays, WPO usually experiences a spike in calls about elder care assistance," said Dean Debnam, chief executive officer for WPO. "During these annual gatherings, many families find themselves in a new and difficult situation with their aging parents or relatives. While the family is together, it's a good time to pay attention to older family members, see how they are managing and determine if they need assistance."
Work-life services, such as WPO's Advantage Geriatric Care Assist, Care Coach and Back-Up Care Advantage, are providing employees with customized solutions to help them provide a safe and independent lifestyle for their parent or loved one. For example, with WPO's award-winning Care Coach, employees and employee families can receive help with a senior care plan
telephonically -- well-suited for virtual meetings with family members in different geographical locations. Services such as Back-Up Care Advantage provide family members with emergency back-up care services for seniors in the event other care plans fail.
"More than half of workers polled feel it's very important for employers to provide caregiving assistance benefits to their employees," said Alan King, president and chief operating officer for WPO. "Openly supporting employees who are facing elder care challenges is critical to making them feel like they don't have to manage this major transition alone. With easy access to caregiving resources, employees can focus on their other work and other responsibilities knowing that they have both support and informed options."
When visiting older family members during the holidays, there are a variety of indicators that could signal a family member's need for assistance. WPO advises to look for signs such as a change in eating habits or grooming, mail and bills piling up or a formerly neat home becoming untidy. Difficulties with memory, failure to take medications or unsteadiness when standing or walking are also signs to watch out for.
The national survey, conducted by the North Carolina firm of Public Policy Polling on October 17-19, polled 715 working adults. The survey has a margin of error of +/- 3.7%. About Workplace Options Workplace Options (WPO) is America's largest provider of work-life services. WPO's market-leading products are recognized for their innovative Web delivery, flexibility and affordable pricing. WPO also offers network management solutions and 24/7 call center services that help EAPs run their businesses more profitably and efficiently.
Valerie VanBooven RN BSN
LTC Expert Publications LLC
valerie@theltcexpert.com
http://www.MySeniorService.com877-529-0550 office800-661-0675 fax
Follow me on Twitter: http://twitter.com/vvanbooven
Follow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profile
LinkedIn: http://www.linkedin.com/in/vvanbooven
Labels:
marketing elder care,
marketing home care
Saturday, October 25, 2008
Amazing Senior Service Business Booster Ezine October 23, 2008
Amazing Senior Service Business Booster Ezine October 23, 2008
In this issue:-WOW! Video Marketing for Senior Services Providers REALLY hit the nail on the head with so many of you!-November Customized Newsletters for your clients: Deadline Approaches.-Did you miss one of the many webinars, conference calls, or marketing tips we discussed this month? Get it all delivered to your door and test drive the system for $5.00 (cost of postage).
WOW! Video Marketing for Senior Services Providers REALLY hit the nail on the head with so many of you!- From Valerie VanBooven RN BSN
You just never know what topics are going to surprisingly hit a chord with everyone. Yesterday, the Video Marketing Mania Webinar did just that. We have had a flood of orders for this service. Actually, the webinar was about how to use video to your advantage and get better "natural" listings on Google.com, and how do this yourself! However, of course, for those of you who are not as tech savvy, or just don't have the time, we put together a program to do everything for you. I mean literally everything, every month, no hassle for you. The results: Everyone liked the webinar and the opportunity to beat the competition online! If you missed it, or thought it wasn't worth a watch, I'd suggest thinking again about how to dominate the competition in your area, and watch the replay today. Go to: http://www.amazingmarketinginnercircle.com/ look at the left hand side of the page. You will see a button for "Video/Article Marketing Program". Click on that button and you will be taken to a page that shows you the replay of the webinar, the PPT template sample we use during creation of your videos, and the order form. (We also attached the order form to this email...just in case you need it fast.) By the way, you do not need to log in to view this information. Thanks to all of you who called, emailed, faxed, and got terrifically excited about our latest program. Obviously the price is right, or we wouldn't have had such a great response. Have a great rest of your week!Valerie VanBooven RN BSN LTC Expert Publications LLCvalerie@theltcexpert.comhttp://www.myseniorservice.com/877-529-0550 office800-661-0675 faxFollow me on Twitter: http://twitter.com/vvanboovenFollow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profileLinkedIn: http://www.linkedin.com/in/vvanbooven
Our November custom newsletter is ready to print. Attached is the PDF version of our Done-For-You newsletter that we customize for you, trifold, and ship directly to your door. Time is running short for November orders. Take a peek at the attached PDF file... and then visit http://www.seniorservicenewsletters.com/ to place your order. We will handle everything step-by-step. All you have to do is mail them to your clients and prospects (and past clients)! The prices are reasonable, and this is one of the absolute best marketing strategies you will find on a limited budget.
Did you miss one of the many webinars, conference calls, or marketing tips we discussed this month? Get it all delivered toyour door and test drive the system for $5.00 (cost of postage).It's as easy as 1-2-3. Get it all, every month, delivered to you.http://www.ultimateseniorservice.com/
Have a great rest of the week!Valerie VanBooven RN BSN and StaffLTC Expert Publications LLCvalerie@theltcexpert.comhttp://www.myseniorservice.com/877-529-0550 office800-661-0675 faxFollow me on Twitter: http://twitter.com/vvanboovenFollow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profileLinkedIn: http://www.linkedin.com/in/vvanbooven
In this issue:-WOW! Video Marketing for Senior Services Providers REALLY hit the nail on the head with so many of you!-November Customized Newsletters for your clients: Deadline Approaches.-Did you miss one of the many webinars, conference calls, or marketing tips we discussed this month? Get it all delivered to your door and test drive the system for $5.00 (cost of postage).
WOW! Video Marketing for Senior Services Providers REALLY hit the nail on the head with so many of you!- From Valerie VanBooven RN BSN
You just never know what topics are going to surprisingly hit a chord with everyone. Yesterday, the Video Marketing Mania Webinar did just that. We have had a flood of orders for this service. Actually, the webinar was about how to use video to your advantage and get better "natural" listings on Google.com, and how do this yourself! However, of course, for those of you who are not as tech savvy, or just don't have the time, we put together a program to do everything for you. I mean literally everything, every month, no hassle for you. The results: Everyone liked the webinar and the opportunity to beat the competition online! If you missed it, or thought it wasn't worth a watch, I'd suggest thinking again about how to dominate the competition in your area, and watch the replay today. Go to: http://www.amazingmarketinginnercircle.com/ look at the left hand side of the page. You will see a button for "Video/Article Marketing Program". Click on that button and you will be taken to a page that shows you the replay of the webinar, the PPT template sample we use during creation of your videos, and the order form. (We also attached the order form to this email...just in case you need it fast.) By the way, you do not need to log in to view this information. Thanks to all of you who called, emailed, faxed, and got terrifically excited about our latest program. Obviously the price is right, or we wouldn't have had such a great response. Have a great rest of your week!Valerie VanBooven RN BSN LTC Expert Publications LLCvalerie@theltcexpert.comhttp://www.myseniorservice.com/877-529-0550 office800-661-0675 faxFollow me on Twitter: http://twitter.com/vvanboovenFollow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profileLinkedIn: http://www.linkedin.com/in/vvanbooven
Our November custom newsletter is ready to print. Attached is the PDF version of our Done-For-You newsletter that we customize for you, trifold, and ship directly to your door. Time is running short for November orders. Take a peek at the attached PDF file... and then visit http://www.seniorservicenewsletters.com/ to place your order. We will handle everything step-by-step. All you have to do is mail them to your clients and prospects (and past clients)! The prices are reasonable, and this is one of the absolute best marketing strategies you will find on a limited budget.
Did you miss one of the many webinars, conference calls, or marketing tips we discussed this month? Get it all delivered toyour door and test drive the system for $5.00 (cost of postage).It's as easy as 1-2-3. Get it all, every month, delivered to you.http://www.ultimateseniorservice.com/
Have a great rest of the week!Valerie VanBooven RN BSN and StaffLTC Expert Publications LLCvalerie@theltcexpert.comhttp://www.myseniorservice.com/877-529-0550 office800-661-0675 faxFollow me on Twitter: http://twitter.com/vvanboovenFollow me on Facebook:http://www.new.facebook.com/profile.php?id=626343385&ref=profileLinkedIn: http://www.linkedin.com/in/vvanbooven
Labels:
marketing elder care,
marketing home care
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